There is a very nice article on the Point Park News website about South Hills Music titled Baldwin music store owner goes ‘all in’. Here is a small excerpt:
By Juin Somer, Point Park News Service:
Erik Loeffert, the owner of South Hills Music in Baldwin, answers questions about opening his business and what it’s like running a retail store.
Q: What made you decide to open your own business?
A: It was sort of an accident. I never really sat around and imagined myself as a store owner. I was just a person who played guitar obsessively and that is all that I wanted to do.
When you’re a kid and you tell people that you want to play music all day, you usually don’t get good responses from people. They say things like, “You can’t do that,” or, “How are you going to make any money playing guitar?” I did know that.